--- title: "Goldbeater vs Adalysis: an Adalysis alternative" description: "Goldbeater is the better choice as an Adalysis alternative for Google Ads: its AI agent investigates what 166 daily checks find, and every fix arrives prepared." canonical: https://goldbeater.ai/compare/goldbeater-vs-adalysis last-updated: 2026-09-27 --- Compare # Goldbeater vs Adalysis Goldbeater is the better choice as an Adalysis alternative for Google Ads: its AI agent investigates what 166 daily checks find, and every fix arrives prepared. [Start the 7-day trial](https://goldbeater.ai/app?start=trial) [Read the evidence](https://goldbeater.ai/compare/goldbeater-vs-adalysis#why-goldbeater) Or connect one account for a [free first look](https://goldbeater.ai/app?start=look), no card needed: how many problems it finds, and what they cost. List against list 274 Problems Goldbeater checks for, every day Adalysis Goldbeater Both 149 only in Goldbeater The short answer We make Goldbeater, and we aren’t affiliated with Adalysis. Every fact here about Adalysis comes from Adalysis’s own public pages, listed at the end. - Choose Goldbeater if you run your own Google Ads and want the analysis done: 274 problems checked every day, an AI agent that investigates them each week, and each fix prepared for you to approve. - Choose Adalysis if you manage many Google Ads or Microsoft Ads accounts and want to write your own alerts. At a glance ## Goldbeater and Adalysis, side by side. | | Goldbeater | Adalysis | | --------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | ------------------------------------------------------------------------------------------------------------------------------------------------------------------ | | What it is | An AI analyst for Google Ads that does the work: 166 checks look for 274 problems every day, 72 of them testing what they find against chance, its AI agent investigates each week, and every fix arrives prepared. | A PPC tool for Google Ads and Microsoft Ads: daily audit alerts, ad tests, and budget rules you can set to act by themselves. | | Who it's for | Operators who want the most from every dollar of Google Ads spend, an experienced agency's depth, and the final say on every change. | PPC specialists and agencies managing many Google Ads and Microsoft Ads accounts, who write their own alerts and rules. | | How changes reach the account | Goldbeater prepares each change, with its value before and after, and sends it when a person approves it and presses Apply. Every applied change can be undone. | You fix an alert in Adalysis, or choose fixes and budget rules for it to apply automatically. It says it won't change an account without your explicit permission. | | Platforms | Google Ads, including manager (MCC) accounts | Google Ads and Microsoft Ads | | What the price is keyed to | Ad spend covered and accounts switched on, with no overage charge | Ad spend alone, with unlimited accounts and users | | At $50,000 a month in ad spend | $249 a month (Starter, 3 accounts) | $149 a month ($126 a month billed yearly) | | At $250,000 a month in ad spend | $649 a month (Growth, 12 accounts) | $349 a month ($296 a month billed yearly) | | At $1,000,000 a month in ad spend | $1,290 a month (Agency, 40 accounts) | $950 a month ($807 a month billed yearly) | | Trial | 7 days with a card, or a free first look at one account with no card | 30 days, no card | Contents 1. [01 Why choose Goldbeater over Adalysis](https://goldbeater.ai/compare/goldbeater-vs-adalysis#why-goldbeater) 2. [02 What a finding looks like](https://goldbeater.ai/compare/goldbeater-vs-adalysis#a-finding) 3. [03 Adalysis's alerts, one by one](https://goldbeater.ai/compare/goldbeater-vs-adalysis#their-list) 4. [04 What else Goldbeater checks for](https://goldbeater.ai/compare/goldbeater-vs-adalysis#what-else) 5. [05 How the two approaches differ](https://goldbeater.ai/compare/goldbeater-vs-adalysis#approaches) 6. [06 When Adalysis fits](https://goldbeater.ai/compare/goldbeater-vs-adalysis#where-they-fit) 7. [07 Using both, or switching](https://goldbeater.ai/compare/goldbeater-vs-adalysis#switching) 8. [08 Questions](https://goldbeater.ai/compare/goldbeater-vs-adalysis#questions) 9. [09 Sources](https://goldbeater.ai/compare/goldbeater-vs-adalysis#sources) 01 ## Why choose Goldbeater over Adalysis - You want more of the account looked at. Goldbeater checks for 274 problems every day, covering 76 of the 79 that Adalysis's alerts name, with 149 more that Adalysis names nowhere. - You want a finding to mean something. 72 of Goldbeater's 166 checks raise one only where the difference is too large to be luck, allowing for everything tested in the same pass. - You want the investigation done for you. Each week Goldbeater's AI agent follows up on what the checks found, and every query it ran against your account is there to read. - You want each problem's cost beside it. Each finding shows its evidence and, where the cost can be measured, an estimate of what it costs a month. - You want the fixes prepared. Every change arrives in a change set showing the value before and after, and an applied change can be undone. - You want the final say on every change. A change reaches Google Ads when a person on your side approves it and presses Apply, and never before. 02 ## What a finding looks like Find the money your Google Ads are losing. [Start the 7-day trial](https://goldbeater.ai/app?start=trial) or get a [free first look](https://goldbeater.ai/app?start=look), no card Each finding says what's wrong, why it matters and what to change: here, a step before a sale counted as a conversion beside the sale itself. Finding Sample data Medium Medium severity Tracking accuracy Add to cart is counted as a conversion beside the purchases it leads to Purchase What Goldbeater saw Bidding counted 479 conversions for 339 purchases in the last 30 days, and Add to cart carries 24% of the conversion value, so every conversion count and cost per conversion is read off the inflated figure. Each action's value, last 30 days | | | | | | | | | | --------------- | ----------- | -- | ------------------- | --- | ------- | ---- | ---- | | Add to cart | Add to cart | $1 | Tag's, else default | 140 | $28,070 | $201 | $262 | | Purchase | Purchase | $1 | Tag's, else default | 171 | $44,802 | $262 | — | | Order confirmed | Purchase | $1 | Tag's, else default | 168 | $44,016 | $262 | — | Why it matters Two conversion actions counting one event: two tags on the same purchase, a begun checkout counted beside the purchase it leads to, or a lead counted as a form and again as the qualified lead it becomes. Each inflates the numbers Smart Bidding optimizes toward, so it buys more of whatever produced the extra count. What to do Stop counting Add to cart as conversions, the change below; 339 purchases a month is enough for bidding to learn from. What would change - Stop counting Add to cart toward your goals; Purchase keeps counting It reaches your account when you approve it in the change set and press Apply. An applied change can be undone. Sample data. Cedar & Pine Interiors is an invented account, and its figures are made up. 03 ## Adalysis's alerts, one by one Goldbeater checks for 76 of the 79 problems Adalysis's alerts name, every day, and tests 32 of them against chance. It checks part of 3 more. Each row sets Adalysis’s item beside the problems on [Goldbeater’s list](https://goldbeater.ai/checks) that cover it. | Adalysis | Goldbeater | | ---------------------------------------------------------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------------- | | Auto-apply settings are enabled Account | Checked every day* Recommendations Google applies by itself | | Search partners traffic with a significantly higher CPA Campaigns | Checked every day, and tested against chance* Search partners converting far below Google Search | | Underperforming user location Campaigns | Checked every day* Paying for clicks outside your area * Ads shown to people interested in your locations, not only people in them | | Campaigns running on both Search and Display simultaneously Campaigns | Checked every day, and tested against chance* Display expansion converting far below Google Search | | Campaigns that have opted in to Google automatically creating your text assets Campaigns | Checked every day, and tested against chance* Text customization on, so Google writes your ad text | | Ad groups with no active ads Ad groups | Checked every day* An ad group with no ad Google shows, so nothing in it shows | | Ad groups with only one active ad Ad groups | Checked every day* An ad group running a single ad, with nothing to compare it against | | Ad groups with too many ads Ad groups | Checked every day, and tested against chance* Ad groups running more ads than their conversions can tell apart | | Ad groups with no active keywords Ad groups | Checked every day* An ad group with no keywords, so it matches no search | | Ad groups with too many keywords Ad groups | Checked every day, and tested against chance* Ad groups far larger than the rest, most of their keywords idle * Ad groups holding keywords their ads don't suit beside ones they do | | Ads with a falling CTR Ads | Checked every day, and tested against chance* An ad losing its click-through rate | | Disapproved RSA assets Ads | Checked every day* A headline or description Google disapproved inside an ad that still serves | | Text ads that are not fully approved Ads | Checked every day* An ad Google approved with limits: kept out of some countries it targets, from your own audience lists, or serving without a rejected part * An ad a policy keeps out of the places its campaign targets * An ad Google disapproved or limited because its landing page isn't where the ad says it goes * An ad Google disapproved or limited because it couldn't load the landing page | | Disapproved text ads Ads | Checked every day* An ad Google disapproved, so it serves nothing | | Disapproved image ads Ads | Checked every day* An ad Google disapproved, so it serves nothing | | Text ads with Final URLs that don't use secure landing pages Ads | Checked every day* Ads sending clicks to an http\:// address | | Text ads with Mobile Final URLs that don't use secure landing pages Ads | Checked every day* Ads sending clicks to an http\:// address | | Keywords with poor conversions Keywords | Checked every day, and tested against chance* A keyword spending for months with no conversion while the rest of its campaign converts | | Keywords with rising CPC Keywords | Checked every day, and tested against chance* A keyword's clicks getting dearer while its campaign's hold * A keyword converting worse than a month ago while its campaign holds | | Keywords with rising CPA Keywords | Checked every day, and tested against chance* A keyword converting worse than a month ago while its campaign holds | | Keywords with falling ROAS Keywords | Checked every day, and tested against chance* A keyword's conversions worth less while its campaign's hold * A keyword converting worse than a month ago while its campaign holds | | Duplicate keywords within a campaign Keywords | Checked every day, and tested against chance* The same keyword, in the same match type, live in two ad groups of one campaign | | Similar broad match keywords within an ad group Keywords | Checked every day, and tested against chance* Broad keywords whose words differ only in order, spacing or a plural, buying the same searches | | Keywords in conflict with a negative keyword Keywords | Checked every day* A keyword its own negative blocks | | Incorrect use of broad match type Keywords | Checked every day* A keyword still written in broad match modifier, which Google serves as phrase match * A keyword or negative with quotation marks or brackets in its words, set to another match type | | Incorrect use of exact match type Keywords | Checked every day* A keyword or negative with quotation marks or brackets in its words, set to another match type | | Incorrect use of phrase match type Keywords | Checked every day* A keyword or negative with quotation marks or brackets in its words, set to another match type | | Keywords using unsecure landing pages Keywords | Checked every day* Ads sending clicks to an http\:// address | | Ad groups with poor relevance between keywords and ads Keywords | Checked every day* Ad groups holding keywords their ads don't suit beside ones they do * Ads Google rates as a poor match for the keywords they serve | | Disapproved keywords Keywords | Checked every day* A keyword Google's policy review disapproved, so it shows on no search | | Expensive keywords Keywords | Checked every day, and tested against chance* A keyword paying far more for its conversions, or returning far less, than the rest of its campaign | | Keywords with potential for higher impression share Keywords | Checked every day* A Manual CPC keyword converting well, losing searches to ad rank | | High volume keywords with a quality score drop Keywords | Checked every day* Keywords losing Quality Score while they spend | | Search campaigns not using any negative keywords Negative keywords | Checked every day* A Search or Shopping campaign with no negative keywords | | Repeatedly used ad group negative keywords Negative keywords | Checked every day* The same negatives on every ad group of a campaign, where the campaign would do | | Sets of search campaigns using common campaign negative keywords Negative keywords | Checked every day* The same negatives kept separately on several campaigns, where one list would do | | Negative ad group keywords using modified broad Negative keywords | Checked every day* A negative keyword written with plus signs, which Google ignores | | Negative campaign keywords using modified broad Negative keywords | Checked every day* A negative keyword written with plus signs, which Google ignores | | Negative list keywords using modified broad Negative keywords | Checked every day* A negative keyword written with plus signs, which Google ignores | | Duplicate search terms within a Search campaign Search terms | Checked every day* Ad groups in one campaign splitting the same search | | Duplicate search terms within a Shopping campaign Search terms | Checked every day* Ad groups in one Shopping campaign splitting the same search | | New keyword suggestion (from search term) Search terms | Checked every day* A search that converts but isn't a keyword | | New negative keyword suggestion from search term (Search campaign) Search terms | Checked every day, and tested against chance* Paying for searches that never convert | | New negative keyword suggestion from search term (Shopping campaign) Search terms | Checked every day, and tested against chance* Paying for searches that never convert | | New negative keyword suggestion from n-gram search term (Search campaign) Search terms | Checked every day, and tested against chance* A word running through many searches, none of which converted | | New negative keyword suggestion from n-gram search term (Shopping campaign) Search terms | Checked every day, and tested against chance* A word running through many searches, none of which converted | | New negative placements suggestions Placements | Checked every day, and tested against chance* A site, YouTube channel or video converting far below the rest of its campaign * A mobile app converting far below the rest of its campaign | | Display campaigns that don't exclude mobile app traffic Placements | Checked every day, and tested against chance* A Display campaign that can show its ads in any mobile app * A campaign's mobile apps together converting far below the rest of it | | Display campaigns that don't exclude sensitive content Placements | Checked every day* Display ads free to appear beside sensitive content | | Broken URLs Landing pages | Checked every day* An ad, keyword or asset group sending clicks to a page that doesn't load * A sitelink, promotion or price asset sending clicks to a page that doesn't load * An app asset sending taps to an app the store doesn't have | | Broken DSA landing pages Landing pages | Checked every day* An ad, keyword or asset group sending clicks to a page that doesn't load | | Landing pages in need of improvement Landing pages | Checked every day* A landing page Google rates below average for the keywords sending people to it | | Poorly converting landing pages Landing pages | Checked every day, and tested against chance* A landing page converting far below the other pages of its campaigns | | Campaigns not using enough ad extensions Ad extensions | Checked every day* Campaigns with too few sitelinks, or none * A campaign showing no callouts, or fewer than Google recommends * A Search campaign showing no structured snippet * Structured snippets under one header, where Google asks for more than one * A structured snippet header with fewer than the 4 values Google asks for | | Ad extensions that are not fully approved Ad extensions | Checked every day* A sitelink, callout or other asset Google approved with limits, in a country its campaigns target * A sitelink, callout or other asset a policy keeps out of the places its campaigns target | | Ad extensions that are disapproved Ad extensions | Checked every day* A sitelink, callout or other asset Google disapproved | | Device bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* A device converting far below the rest of its campaign * A device converting far better than the rest of its campaign | | Location bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* A country converting far below the rest of its campaign * A region converting far below the rest of its country * A country converting far better than the rest of its campaign * A region converting far better than the rest of its country * A city converting far below the rest of its region * A city converting far better than the rest of its region | | Age bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* An age range converting far below the rest of its campaign * An age range converting far better than the rest of its campaign | | Gender bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* A gender converting far below the rest of its campaign * A gender converting far better than the rest of its campaign | | Parental bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* Parents, or people who aren't, converting far below the rest of a Display, Video or Demand Gen campaign * Parents, or people who aren't, converting far better than the rest of a Display campaign | | Income bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* A household income band converting far below the rest of its campaign * A household income band converting far better than the rest of its campaign | | Audience bid adjustment suggestions Bid suggestions | Checked every day, and tested against chance* An audience converting far below the rest of its campaign * An audience converting far better than the rest of its campaign | | Keyword bid suggestions Bid suggestions | Checked every day, and tested against chance* A keyword paying far more for its conversions, or returning far less, than the rest of its campaign * A Manual CPC keyword converting well, losing searches to ad rank * A keyword bid too low to reach the first page | | Keywords below the first page bid Bid suggestions | Checked every day* A keyword bid too low to reach the first page | | Keyword below top of page bid Bid suggestions | Checked every day* A keyword bid too low to show among the top ads | | Product group bid suggestions Bid suggestions | Checked every day, and tested against chance* A product group selling far below the rest of its campaign * A product group selling far better than the rest of its campaign * A product selling far below the rest of its campaign | | Underperforming product groups Product groups | Checked every day, and tested against chance* A product selling far below the rest of its campaign * A product group selling far below the rest of its campaign | | Disapproved Performance Max assets PMax campaigns | Checked every day* Assets Google disapproved in a Performance Max asset group | | Performance Max assets that are automatically generated PMax campaigns | Checked every day, and tested against chance* Text customization on, so Google writes your ad text * Image enhancement or landing page images on, so Google edits your images and adds its own * Video enhancement or sourced videos on, so Google makes new versions of your videos and finds more * An asset group with no video of its own, so Google makes one from its images | | Performance Max asset groups with a poor ad strength PMax campaigns | Checked every day* An asset group Google rates Poor or Average for ad strength | | Performance Max asset groups with no audience signal PMax campaigns | Checked every day* Performance Max told nothing about your customers | | Performance Max asset groups that don't use enough assets PMax campaigns | Checked every day* An asset group Google rates Poor or Average for ad strength * An asset group with no video of its own, so Google makes one from its images * An asset group with no portrait image of its own | | Performance Max search terms to be added as search keywords PMax campaigns | Checked every day* A search Performance Max converts that your Search campaigns don't bid on | | Performance Max search terms to be added as negative keywords PMax campaigns | Checked every day, and tested against chance* Paying for searches that never convert | | Performance Max search terms that already exist as search keywords PMax campaigns | Checked every day* Performance Max taking searches your Search campaign bids on | | RSA assets with spelling issues Ads | Checked every day, in part In English, against 3,903 known misspellings.* An ad's headline or description that misspells a word | | Text ads with spelling issues Ads | Checked every day, in part In English, against 3,903 known misspellings.* An ad's headline or description that misspells a word | | Performance Max assets with spelling issues PMax campaigns | Checked every day, in part In English, against 3,903 known misspellings.* A Performance Max headline or description that misspells a word * A sitelink, callout, snippet, promotion or price asset that misspells a word | Tested against chance means Goldbeater judges the item on the campaign’s own numbers and raises it only where the difference is too large to be luck, allowing for everything it tested in the same pass. The table leaves out 6 reports on the account rather than problems in it and 1 for something Google has since removed. 04 ## What else Goldbeater checks for Find out which of these are costing you. [Start the 7-day trial](https://goldbeater.ai/app?start=trial) or get a [free first look](https://goldbeater.ai/app?start=look), no card Goldbeater also checks for 149 problems that none of Adalysis's alerts names, and that Adalysis doesn't say it finds anywhere else on its site. 62 of them are tested against chance. They are here by where in the account each is. Search terms - Searches naming a country or region the campaign doesn't target - Searches with a word customers in your line of business rarely buy with - A search reached through a looser keyword, converting at far worse cost than the campaign's other searches - A word running through several searches that convert at far worse cost than the campaign's others - A search people pass your ad over on far more than its keyword's others - A paused exact keyword's search your campaign still buys - A negative keyword list your other campaigns carry, missing from one - A negative keyword list on no live campaign - Negative keywords your similar campaigns keep, missing from one - Two campaigns splitting the same searches - Searches for your brand bought by a generic campaign - Generic searches bought by your brand campaign Keywords - Broad match buying searches that convert far worse - Close variants of a keyword converting far worse than the keyword - A keyword showing only on searches that don't have its words - A keyword paying far more for its conversions, or returning far less, than the rest of its campaign under automated bidding - Small keywords sharing a word that together never convert - A keyword converting well, losing searches to ad rank on a part of Quality Score Google rates below average - A keyword beating its campaign's target, losing searches to ad rank - A keyword converting well in a campaign short of budget, losing searches to ad rank - A keyword converting well, losing searches to ad rank, with nothing in its campaign to change for it - Competitor keywords whose clicks cost far more a conversion than your other campaigns pay - Competitor keywords scoring low whose clicks pay, come near, or are too new to judge - A keyword Google's policy review limited to where and when the policy allows - The same keyword in two campaigns serving the same places, where one copy takes every click Ads - Enabled campaigns with nothing in them to show - An ad group holding a single keyword under Smart Bidding, where Google asks for themed ad groups - An ad group holding a single broad match keyword without Smart Bidding, one bid for every search Google relates to it - Ads still naming a date that has passed - Ads saying a word you never want in them - A campaign big enough to test changes that never runs an experiment - Responsive search and display ads Google rates Poor or Average - Demand Gen ads short of the Good ad strength Google asks for - An ad group none of whose headlines uses the room a headline has - An ad group none of whose descriptions uses the room a description has - Two responsive ads in one ad group sending the same page nearly the same headlines or descriptions - A responsive ad holding the same headline or description twice - Ads showing garbled characters, such as — where a dash was meant - Ad groups of one campaign running much the same ads to different pages - An ad group with no description of its own, each also running for other pages - A headline pinned alone to one position - An expanded text ad still running in an ad group - Expanded text ads in ad groups for different pages all showing the same headline or description - Dynamic Search Ads running through one catch-all ad group - Ads rotating evenly, however each performs - Final URL expansion on, so Google chooses your landing page Landing pages - A page that loads but says it isn't there, or sends visitors to the home page - Ads sending clicks to an address that redirects - Landing pages missing the Google tag - Landing pages that load slowly on phones - An ad group sent to a page that suits the other ad groups sharing it Assets - A Search campaign without the lead form your other campaigns show - A Search campaign without the images your other campaigns show - A Search campaign without the business logo your other campaigns show - A campaign without the message button your other campaigns show - Your site asks visitors to call, and no ad offers a call - No campaign shows a call asset, where Google recommends one - No campaign shows a lead form, where Google recommends one - No Search campaign shows images, where Google recommends letting it pick some - No Business Profile linked, so your ads can't show where you are - Sitelinks, callouts and other assets saying a word you never want in your ads Performance Max - Performance Max text saying a word you never want in your ads - Performance Max ads showing on videos, sites and apps for children - Performance Max ads showing on games sites, in game apps and on gaming videos - Performance Max ads showing on job and employment sites Shopping - A Merchant Center account suspended, or warned it may be - A Shopping campaign with no products to advertise - Products in your feed that no campaign advertises - Listing groups naming products your feed no longer has - Product pages Google couldn't load, keeping the products out of your ads - Products held back for their data: a detail missing, wrong or against a policy - Most of what a feed was selling no longer able to show - A product group bid that lets a click cost more than it can earn - A product group whose one bid covers products of very different prices - The same products advertised by two campaigns at once - Product titles that don't name the brand where shoppers read them - Products whose brand none of their titles name, likely set wrong - Product titles naming a different brand from the product's own - Products missing the label, type or brand your listing groups sort by Bidding - A target CPA or ROAS the campaign hasn't reached in 13 weeks - A target CPA or ROAS the campaign beats every week - A target CPA or ROAS set on too few conversions - A campaign spending its budget with no target CPA or ROAS - A bid strategy that never gets to settle - A bid limit holding your automated bidding back - An ad group returning far less than the rest of its campaign, under the campaign's one target - An ad group returning more than the rest of its campaign and losing searches or impressions to ad rank, under the campaign's one target - An ad group spending for months with no conversion while the rest of its campaign converts - An ad group paying far more for its conversions, or returning far less, than the rest of its campaign, with no target of its own - A brand campaign losing its first place on its own searches to its budget - A brand campaign's clicks costing more than they did Budget - A campaign that spends and never converts - A campaign at about its target, held back by its budget - One campaign eating a shared budget - A campaign limited by its budget, paying far more a conversion than your others - A campaign with no target, limited by its budget - A campaign limited by its budget that converts nothing - A Maximize campaign with no target, priced for more budget by Google's simulator - A campaign whose daily budget covers only a few clicks - A bigger budget Google recommends, whose added conversions cost no more than you pay - A bigger budget Google recommends, whose added conversions cost more than you pay - A target Google recommends ahead of a rise in searches it forecasts - One of your top campaigns paused or removed - A top campaign's daily budget changed - One of your top keywords paused or removed Sudden changes - An account budget's spending limit about to run out - An account budget ending with no budget after it - One conversion action silent for days after recording every day - Every conversion tag and Analytics import silent at once - Fewer conversions from each click, week after week - Less conversion value from each click, week after week Targeting - A campaign that can show in every country - A campaign named for a country or region that targets somewhere else, or no location at all - A Display, Video, Demand Gen or Performance Max campaign named for a language its languages leave out - Hours of the day that spend and never convert - A device converting far below its campaign under Smart Bidding - A Search campaign shown only to its audiences by mistake - A campaign named for an audience that shows its ads to everyone - Audience lists built and never used - Customer lists gone out of date - A placement you picked converting far below the rest of its campaign - Sites and apps whose click-through rate is too high to be real - Ads showing on sites, apps and channels named with a word you never want them beside - Ads showing on YouTube channels, sites and apps for children - Ads showing on games sites, in game apps and on gaming channels - Ads showing on job and employment sites - A Display or Video campaign with no placement excluded anywhere - A placement exclusion list your similar campaigns carry and one lacks - Display and Video campaigns with no limit on how often one person sees an ad - Optimized targeting reaching past your audiences with no conversions to aim at Conversions - Conversion imports that stopped arriving - Conversion imports that are failing - A campaign whose checkouts rarely end in a purchase - The account's conversions jumping for weeks - Two conversion actions counting the same event - An add-to-cart or begun checkout counted beside the purchase - A lead counted twice, as a form and again as a qualified lead - A conversion counted on nearly every click - Sales and leads a campaign doesn't count - A step before the sale valued like a sale - Value bidding on conversions worth a placeholder - Conversions measured two different ways - Conversions credited to the last click alone - A conversion window too short for customers who take a few days Tracking - Auto-tagging off while conversions rely on the click ID - A tracking parameter no level gives a value, so it arrives empty - One click's ID pasted into a final URL, so every click carries it - Calls from your ads going untracked - Search Console not linked, so your organic results are missing beside your ads 05 ## How the two approaches differ Goldbeater Goldbeater works like an experienced analyst, with the work already done: its checks look for 274 problems every day, its AI agent works out why each week, and each fix waits for your approval. There's nothing to configure or operate. Adalysis Adalysis is a workbench for a PPC specialist: it audits each account daily, raises alerts from its checks and any you define, and you act on them. What it does by itself is what you set. 06 ## When Adalysis fits - You run Microsoft Ads beside Google Ads. Adalysis covers both. - You want to write your own alerts. Adalysis takes custom alerts beside its prebuilt checks. 07 ## Using both, or switching Goldbeater runs beside Adalysis on one account. Give each kind of change one owner, so a Goldbeater change set and an Adalysis budget rule never adjust the same campaign. 08 ## Questions How does Adalysis's pricing compare with Goldbeater's? At $50,000 a month of spend Goldbeater is $249 and Adalysis $149; at $250,000, $649 and $349; at $1,000,000, $1,290 and $950. Those are monthly prices, and Adalysis takes 15% off a year paid up front. Goldbeater's price buys the analysis done: its AI agent's investigation of what the checks find, a monthly figure on each problem whose cost can be measured, and every fix prepared, so you can set what it finds against what it costs. Does Adalysis change my account by itself? Only if you set it to. You can resolve an alert yourself in the app, or choose fixes and budget rules that Adalysis then applies automatically. Its pricing page says it won't change your account without your explicit permission. Which platforms does each one cover? Goldbeater covers Google Ads, including manager (MCC) accounts, and Google Ads only for now. Adalysis covers Google Ads and Microsoft Ads. 09 ## Sources Each source is named with the facts taken from it; we name our sources rather than link to them. [How we write about other companies’ products](https://goldbeater.ai/company#editorial). 1. \[1] Adalysis's pricing page - Adalysis has one plan, priced by maximum monthly ad spend: $149 a month up to $50,000, $349 up to $250,000, $950 up to $1,000,000 and $3,000 up to $5,000,000. Above that, it quotes. - Six-month plans take 10% off and annual plans 15%, which makes the $50,000 tier $126 a month billed yearly. - Every plan includes unlimited Google Ads accounts, unlimited Microsoft Ads accounts and unlimited users. - The free trial is 30 days, extendable to 45 or 60 days on the higher spend tiers. 2. \[2] Adalysis's features page - The trial needs no credit card. 3. \[3] Adalysis's pricing page, its questions - Adalysis says it won't make any changes to your Google Ads account without your explicit permission. 4. \[4] Adalysis's PPC audits page - It runs automated daily audits of Google Ads and Microsoft Ads accounts with 100+ prebuilt checks, and you choose which fixes it applies automatically when an alert is triggered. 5. \[5] Adalysis's auditing page - Its audits run daily with 100+ customizable checks, ranked by urgency. 6. \[6] Adalysis's help center, its audit overview - It comes with 100+ prebuilt checks, custom alerts and automatic fixes. 7. \[7] Adalysis's help center, its prebuilt alert list - Its help center lists its prebuilt alerts by name: 86 entries, in 14 categories. 8. \[8] Adalysis's automation page - Its budget tools can adjust daily budgets and pause and restart campaigns automatically. 9. \[9] Adalysis's ad testing page - Its ad testing suggests tests, tracks them in single ad groups or across ad groups and campaigns, and can pause losing ads automatically. 10. \[10] Adalysis's Google Ads MCP page - A Google Ads MCP server connects Claude, ChatGPT and other AI assistants to live account data. 11. \[11] Adalysis's about page - Adalysis was founded in 2013. Other comparisons ## Weighing more than one option? - [AI tools for Google Ads: analysts and autopilots](https://goldbeater.ai/compare/ai-tools-for-google-ads) - [Goldbeater vs TrueClicks](https://goldbeater.ai/compare/goldbeater-vs-trueclicks) - [Goldbeater vs Opteo](https://goldbeater.ai/compare/goldbeater-vs-opteo) - [Goldbeater vs Optmyzr](https://goldbeater.ai/compare/goldbeater-vs-optmyzr) - [Goldbeater vs Google's recommendations](https://goldbeater.ai/compare/goldbeater-vs-google-recommendations) - [Goldbeater vs Ryze AI and groas](https://goldbeater.ai/compare/goldbeater-vs-ryze-ai) - [Goldbeater vs hiring a PPC agency](https://goldbeater.ai/compare/goldbeater-vs-ppc-agency) 7-day trial · nothing charged for 7 days ## Try it for a week. See the money it saves. It pays for itself. [Start the 7-day trial](https://goldbeater.ai/app?start=trial) [Goldbeater home](https://goldbeater.ai/) Goldbeater checks your Google Ads account every day and shows its work: what’s wasting money, what it’s worth, and the changes that would fix it. Nothing changes in your account until you approve it. Changes only with your approval · Disconnect any time Product - [How it works](https://goldbeater.ai/#how) - [What we find](https://goldbeater.ai/checks) - [The dashboard](https://goldbeater.ai/#dashboard) - [PPC monitoring](https://goldbeater.ai/ppc-monitoring) - [Budget pacing](https://goldbeater.ai/budget-pacing) - [Google Ads automation](https://goldbeater.ai/google-ads-automation) - [AI analyst](https://goldbeater.ai/ai-analyst) - [MCP server](https://goldbeater.ai/mcp) - [Pricing](https://goldbeater.ai/pricing) - [Sign in](https://goldbeater.ai/app) Guides - [Google Ads audit checklist](https://goldbeater.ai/guides/google-ads-audit-checklist) - [Google Ads wasted spend](https://goldbeater.ai/guides/wasted-search-terms) - [Google Ads MCP server](https://goldbeater.ai/guides/google-ads-mcp) - [Broad match keywords](https://goldbeater.ai/guides/google-ads-broad-match) - [Google search partners](https://goldbeater.ai/guides/google-search-partners) - [Common Google Ads mistakes](https://goldbeater.ai/guides/google-ads-mistakes) - [All guides](https://goldbeater.ai/guides) Goldbeater vs - [Opteo](https://goldbeater.ai/compare/goldbeater-vs-opteo) - [Optmyzr](https://goldbeater.ai/compare/goldbeater-vs-optmyzr) - [Google's recommendations](https://goldbeater.ai/compare/goldbeater-vs-google-recommendations) - [Ryze AI and groas](https://goldbeater.ai/compare/goldbeater-vs-ryze-ai) - [A PPC agency](https://goldbeater.ai/compare/goldbeater-vs-ppc-agency) - [Adalysis](https://goldbeater.ai/compare/goldbeater-vs-adalysis) - [TrueClicks](https://goldbeater.ai/compare/goldbeater-vs-trueclicks) - [AI tools for Google Ads](https://goldbeater.ai/compare/ai-tools-for-google-ads) - [All comparisons](https://goldbeater.ai/compare) Company - [About Goldbeater](https://goldbeater.ai/company) - [Security](https://goldbeater.ai/security) - [Press](https://goldbeater.ai/press) - [Contact us](mailto:support@goldbeater.ai) Legal - [Privacy](https://goldbeater.ai/privacy) - [Terms](https://goldbeater.ai/terms) - [Google API disclosure](https://goldbeater.ai/privacy#google-api) © 2026 [PressRoom, Inc.](https://www.pressroom.ai/) goldbeater.ai